Tutorial7 min read
How to vet a creator in 5 minutes (without a vetting tool)
Six signals you can pull from a creator's public profile before paying for a sponsorship — and what they actually tell you about real audience reach.
By LeoRead
Blog
Tutorials, guides, and case studies
Deep dives on creator auditing, CPM negotiation, sponsorship workflows, and building APIs that AI agents can actually use.
Guide9 min read
The CPM negotiation playbook for creator sponsorships
How to anchor a CPM number, what creators expect from each tier, and the three numbers you should be tracking instead of follower count.
By LeoRead
Guide6 min read
10 red flags to look for before sponsoring a creator
The patterns that show up right before a sponsorship goes wrong — what they mean, how to spot them, and which ones are dealbreakers.
By LeoRead
Case study8 min read
Case study: how an agency 3x'd campaign ROI by re-vetting creators
A 6-month rollout of automated creator audits inside an agency that was running 200+ sponsorships a quarter. What changed, what didn't, and the numbers behind it.
By LeoRead
Engineering10 min read
Building agent-friendly APIs: lessons from shipping OpenClaw
Five design choices we made while shipping OpenClaw — and why each one matters when the consumer of your API is an LLM agent, not a human.
By LeoRead